Agent examplesReal estate
Rent roll analysis
Every unit tied to its lease and the resident ledger, then gross potential rent walked to effective gross income on rent net of concessions. Every exception priced
The problem
Phoenix ranked first for concession depth in July. The rent roll shows contract rent
RealPage ranked Phoenix first for concession depth in July, at 15.4 percent off asking rent: pressure "narrowing in reach but not in intensity". The rent roll shows contract rent; the free rent sits in the resident ledger. Take the rent column as effective rent and physical occupancy as economic, and effective gross income is overstated on every unit that took a concession or stopped paying
The request
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Point it at your next deal, set market rent your way, or match your firm's underwriting format and memo layout. Every step and every prompt can be edited
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